Our Story

Eugene O'Neill has said that "Laughter by a fairy tale, we waste our lives searching for a magic door or a lost realm of peace." We at Fairytale Athens stores open the door to a kingdom full of excellent raw materials, luxury, dreamy decoration and wonderful tastes. 

The owners, Angelos & Vanessa, with over 20 years of experience in the catering industry and having traveled all over the world, in 2014 created the pioneering for the time, first Fairytale store in N Philadelphia. It soon became talk of the town and word of mouth material with thousands of people flocking from all over Greece to live the Fairytale experience. The Fairytale brand soon became synonymous with creativity, optimism and innovation.
From the first moment we opened, the media have devoted television time, pages of magazines and newspapers as well as numerous online articles to communicate to the public the special character of our stores, while fashion people and celebrities request our space for professional photo shoots and various secular events with a fairytale twist of magic.
At the Fairytale Athens stores you can enjoy brunch, lunch, dinner, desserts, artisan coffee and cocktails prepared by distinguished chefs and specialized bartenders, in a magical environment!
We emphasize interactive presentations of our dishes with the best taste result.
For us, family, children, women and fashion are all that inspire us to set up our catalogs and concepts but reflect our way of thinking and our attitude towards life.
We also undertake the organization of events, such as birthday parties, bachelorette parties, baby showers and gender reveals, corporate events, beauty & fashion launches, as well as any personalized celebration you wish to enjoy in our stores. We will listen to your needs and wants and sprinkle them with our magic stardust offering you a personalized result.
At Fairytale Athens stores, the customer is always at the center as our vision is to enjoy a unique fairytale experience that will be unforgettable. And not to brag about it, but from what they tell us, we succeed.